Soy bilingue, asi que en vez de colocarme a disenar un nuevo blog, pues utilizare este que ya existe para plasmar unas cuantas lineas en mi idioma madre. Acabo de participar en un semi concurso interactivo que #telemundo abrio para el publico. En este concurso, se pide que se cuente su historia personal respecto al sueno americano. Es muy curioso y a la vez personal para mi escribir sobre ese tema, ya que es algo a lo cual le tengo demasiado respeto. Yo he vivido el sueno americano, en todas sus facetas y he sido testiga de las maravillas que se pueden lograr en este pais con esfuerzo, dedicacion, pasion y enrega. Aqui copio algo de mi historia, que muy seguramente compartire en algun momento de mi vida con el mundo, no se si por medio de un libro, o por este medio electronico a donde escribo y ni se a quien.
Saludos mundo!!!
Mi búsqueda por el sueño Americano empezó hace once años, cuando decidí tomar un avión a mis 18 años y crear mi futuro. Me vine a USA con una maleta llena de sueños, $300 dólares en mi bolsillo, y sin el respaldo ni la credibilidad de nadie. Aun sin familia, ni amistades en este país, estaba segura que podría salir adelante. Tenía la pasión y el deseo de progresar y más aun de hacer mis sueños realidad. El camino no fue fácil. Pase hambre, no tuve lugar donde vivir, y un amigo que me hice en el Internet me ofreció un colchón en la casa de un tío suyo para que yo tuviera al menos un techo donde dormir. En mi país nunca me falto nada. Tengo la bendición de provenir de una familia de clase media, pero mi alma rebelde quería y anhelaba hacer su propio destino, sin ayuda de nadie. Empecé a trabajar de mesera, y empecé a ahorrar para al menos rentarme un cuartito en un apartamento familiar y así empezar a organizarme y poder empezar a estudiar. Todo iba bien, estaba motivada, cuando en medio de todo quedé embarazada. Tenía tan solo 19 años. No podía verlo como un impedimento, debía seguir motivada. Es normal que en nuestros países al quedar embarazada tan joven se te vea con ojos de “hay esta muchacha se tiro su vida, que horror!”, yo no lo vi así, y seguí hacia adelante. Mi hija, que ahora tiene 9 años, ha sido mi motor de vida y la vitamina que me alimenta mis días. Ella no vino al mundo para cerrar puertas, más bien lo hizo para abrirlas. Hace 10 años todo empezó cuando era una mesera, hoy en día, 10 años después, los logros materiales han sido muchos, pero más aun han sido las gratificaciones personales. A mis 24 años ya era dueña de mi propia casa, tenía pago ya mi auto, tenía una carrera como profesional en mercadeo, relaciones públicas y comunicaciones, y más aun, había logrado estudiar en la universidad, propósito personal que me había propuesto desde el momento que decidí mudarme a este país. He sido madre, empleada y estudiante full time, pero nunca ha habido reto que me haya quedado pequeño. Hasta el momento, a mis 29 años, no ha habido meta que no haya cumplido. He trabajado en las compañías que he querido trabajar, he realizado los proyectos que he soñado hacer, he sido reconocida por mis labores profesionales mas haya de lo que me haya podido imaginar, pero mas aun, he criado una hija que cada día me enseña con su amor inmenso y su magnifica conducta que todos los esfuerzos (y de por si las lagrimas derramadas) durante estos magníficos 11 años de mi vida, no han sido en vano, y por el contrario demuestran una vez mas, por que este maravilloso país SI es el país de las oportunidades. Aquí el sueño americano es palpable y alcanzable y tan solo requiere de tus ganas, la pasión, la entrega y la capacidad de soñar y trabajar duro día a día en ese sueño, en esa meta, en ese destino que haz decidido caminar.
Friday, April 16, 2010
Monday, March 16, 2009
Journalism in the Digital Era - The Power of Networking
Our world has always been in constant change. We have evolved from primitive beings into masterful minds able to create innovative and technological media that shorten our global means of communication and distances. In the past, the world was conquered by the power of the seas, nowadays, this power lies on the hands of technology. In this respect, digital media plays an important role. This is my take on an article written by Katie King for the Winter edition of the Neiman Reports published by Harvard University, about the current affairs of journalism and the power of digital network. Enjoy!
Journalism as a Conversation - an Article written by Katie King
Journalism as a Conversation - an Article written by Katie King
Katie King, in her article, Journalism as a Conversation, gives us a glimpse of what many call the “Golden Age of Journalism.” She starts by discussing how the advances in telecommunications ease her daily tasks and puts information right at the palm of her hand. Katie is no stranger to the world that surrounds her and understands that to keep her position as a respectful journalist, she must join and keep apace with the digital revolution in which we are all merge in, and, which tells us that the digital publishing practiced by the masses is inseparable from the practice of journalism.
Journalism has evolved, and thorough research, strong testimonies and a collective network of reliable sources is mandatory to satisfy demanding crowds of educated audiences who are no longer ONLY recipients of information, but ACTIVE participants of the reporting process. Newsgathering and distribution has changed forever, and the audience is part of the process.[1]
Journalism has evolved, and if in the past journalist competed among themselves for local or nationwide audiences, nowadays the competition is global, and encompasses not only e-journalism, but the saturated and contaminated medium of the Internet, which on itself, carries powerful sources of on-time reporting and networking channels such as blogs, microblogs, video and mobile blogs (among others.); sites full of participants hungry for news and able to spread them faster than satellite feeds. However, it is important to note, that being participants of the reporting process does not exclude a traditional journalist to do his or her job, and interview, fact check and verification of the information being streamed out is a must and still plays an important role in true journalism.
Does this mean that anybody can be a journalist? On one sense one think it might, as technology has facilitated the means of reporting, and anyone with a camera can record and upload real time happenings. However, true journalism is still measure by objective, reliable, strong and good reporting, although we can’t afford to ignore the fact that nowadays journalists must incorporate and connect to the information being produced by specialists all around the globe. Thus, journalism right now no only demands excellent reporting able to navigate through spam, but most importantly, it now demands the art of networking.
Journalism has evolved, and thorough research, strong testimonies and a collective network of reliable sources is mandatory to satisfy demanding crowds of educated audiences who are no longer ONLY recipients of information, but ACTIVE participants of the reporting process. Newsgathering and distribution has changed forever, and the audience is part of the process.[1]
Journalism has evolved, and if in the past journalist competed among themselves for local or nationwide audiences, nowadays the competition is global, and encompasses not only e-journalism, but the saturated and contaminated medium of the Internet, which on itself, carries powerful sources of on-time reporting and networking channels such as blogs, microblogs, video and mobile blogs (among others.); sites full of participants hungry for news and able to spread them faster than satellite feeds. However, it is important to note, that being participants of the reporting process does not exclude a traditional journalist to do his or her job, and interview, fact check and verification of the information being streamed out is a must and still plays an important role in true journalism.
Does this mean that anybody can be a journalist? On one sense one think it might, as technology has facilitated the means of reporting, and anyone with a camera can record and upload real time happenings. However, true journalism is still measure by objective, reliable, strong and good reporting, although we can’t afford to ignore the fact that nowadays journalists must incorporate and connect to the information being produced by specialists all around the globe. Thus, journalism right now no only demands excellent reporting able to navigate through spam, but most importantly, it now demands the art of networking.
[1] Journalism as a Conversation Katie King. Nieman Reports. Nieman Foundation for Journalist at Harvard.. Winter 2008. http://www.nieman.harvard.edu/reportsitem.aspx?id=100670
Image source: http://www.virtualict.co.uk/networking.jpg
Something about Journalism and Business
As a Marketing and PR Professional I am fascinated by the evolution of the industry. Marketing, PR, Journalism, Digital Media have all evolved to become an Integrated Marketing Communication platform that offers a new business model for generations to come. Below is my take on an article written by Mark Briggs for the Winter Edition of the Nieman Reports, published by the Nieman Foundation for Journalist at Harvard.
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Journalism today must be transparent, authentic and collaborative, but most importantly it must be business savvy. Journalism today requires a business model, with major marketing initiatives that understand market segmentation and its potential reach. The journalism we have known has reached its peak, and today it has taken a very different and ambitious path. Journalism has change, and it now has a business like face.
THE END OF JOURNALISM AS USUAL – AN ARTICLE WRITTEN BY MARK BRIGGS
Mark Briggs in his article The End of Journalism as Usual, narrates how journalism as usual is about to be extinct. Journalism has changed, and it now entails a clear understanding of business, marketing and audience segmentation. Why? Because the world has changed. For several years now, journalists have taken positive steps into the digital age by adding blogs and multimedia to their craft while increasing interactivity and immediacy. Digital tools such as blogs, microblogs and social-networking sites bring journalists closer to readers and readers closer to journalism by removing barriers to a more networked conversation. But why is that? Well, because today’s journalists communicate with a specific target audience, one able to navigate through the web and be as selective as possible of the content they want to read on or participate in. Journalist today must have a strong awareness of the business side of media, thus they must understand the real needs and wants of their targeted audience. Being involved in the business side of media also keeps journalist in touch with what kinds of news and information people “really” value (that is, what they'll demonstrably support with money or engagement). That's often quite different from the kind of news and info they might claim -- or even believe -- is important to them.
Nowadays, blogs like Twitter and social networks such as Facebook work well with news organizations. Neither will replace traditional journalism, and that shouldn’t be the objective. However, such entities are creating “social capital” by becoming the “trusted center” within a structure of relationships through digital communication. An example? President’s Obama inauguration ceremony, broadcasted by CNN in partnership with Facebook. Two giants, united for a specific cause, with a huge network of participants and hungry advertisers fighting for a piece of the crowd. Journalism now moves through entrepreneurial mindsets, and its success is measured by its established social capital (popularity). However, it must keep offering authentic, transparent and collaborative work. This is an era of media relations, of marketing and networking activities that require above all honesty and integrity.
The End of Journalism as Usual. Mark Briggs. Nieman Reports. Nieman Foundation for Journalist at Harvard.. Winter 2008 http://www.nieman.harvard.edu/reportsitem.aspx?id=100689
Friday, March 13, 2009
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